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Childrens Heartlink
6 - 9 weeks
Can be done remotely
Minneapolis, Minnesota
Marketing Strategy

Posted September 30
Member since 2022-02-02

Project Overview

Children's HeartLink, an organization working to transform heart care for children with heart disease worldwide, has a Facebook page that doesn't seem to be set up correctly. We need to straighten out ownership and admin permissions specifically for our ads account and are tying ourselves in knots trying to figure it out.

Our goal is to be able to run ads from the business account (currently we do them as one-offs from personal ads accounts) and also to set up retargeting (this is not part of this project, we just need access unlocked in order to do it).

Does anyone know their way around Facebook and Meta Business Suite well enough to help us sort through these issues?

Children’s HeartLink saves children’s lives by transforming pediatric heart care in underserved parts of the world. A global nonprofit organization (NGO), we partner medical volunteers from top teaching and research institutions like Mayo Clinic, Seattle Children's, Boston Children's Hospital and more, with doctors, nurses and health care professionals in Bangladesh, Brazil, China, India, Malaysia and Vietnam to develop or improve pediatric cardiac care programs. Since 1969, the organization has reached more than 2 million children with congenital heart disease.

We have a goal for 2024-25 of setting up website retargeting on Facebook. We're ready to move forward with this in order to gain more supporters, apart from being locked out from Facebook ads functionality. This project is likely a low time commitment with a large impact on our brand and global reach.

We have two staff members who are admins on the Facebook page within Meta Business Suite. We'd like them to be added so they can run ads. (Currently, they are Ad account admins, but that doesn't seem to be enough to let them run ads and do retargeting.) Once this project is complete, we will begin running ads using retargeting for our website visitors.

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Nonprofit Overview

We save children's lives by transforming pediatric heart care in underserved parts of the world.

Skills

Social media strategy
Content management
Marketing management
Communications